I’m a creative lead and art director with 15+ years of experience across agencies and in‑house teams. Before I found my way into advertising, I studied design at SCAD. Before that, I was a line cook.
At 72andSunny and Team One, I learned that great creative is built on strategy, not just execution. The strongest ideas start with understanding people, uncovering a brand’s truth, and building campaigns that earn attention instead of demanding it.
Today, I’m just as comfortable leading teams as I am making the work. The best creative comes from collaboration, curiosity and raising the bar together.
When I’m not working, you’ll find me surfing, cooking, or taking a page from Anthony Bourdain—go somewhere unexpected and bring back a story.
Get in touch: rydaviscreative@gmail.com Linkedin︎︎︎