Négotioant
Coffee
—
Everyone knows buying a car can be difficult. Lexus is changing that with Lexus Plus, an elevated dealership experience that lets customers buy a car without all the typical dealership haggling and waiting around.
To demonstrate just how ridiculous the car buying experience can be, we created “Négotiant,” a fictitious coffee shop that treats its customers like a car dealership would.
Content /
Design /
