Mark

What’s Your
Deal?

CVS/Pharmacy wanted to rethink the traditional weekly ad experience. We created myWeekly Ad, a personalized digital circular that helped customers discover relevant deals while creating a more engaging experience across digital and mobile platforms.

As Lead Art Director, I led the design direction across the product experience and marketing ecosystem, partnering with the team to bring the platform to life. The campaign helped drive over 5 million sign-ups.


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